For the second year in a row, FindaProperty.com has teamed up with McDonald’s for their Easy Win Monopoly promotion. A core part of The Digital Property Group’s £13 million marketing investment in March, April & May 2010, FindaProperty.com branding will feature in 1,200 McDonald’s restaurants across the country from 24 March to 4 May 2010.
The prize draw will offer a chance to win £300k to buy a home with FindaProperty.com with these prizes promoted across TV, print and online. Last year, we asked our agents whether they perceived this campaign to be of value to their business, with 57% believing it was2. Here’s a taste of where you can expect to see FindaProperty.com.
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TV Advert The promotion will include TV adverts which will be shown a total of 700 times across all channels during a range of programs |
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Instore promotion There will also be FindaProperty.com branding in the 1,200 McDonald’s restaurants across the country which attact a daily footfall of well over 2 million customers. This is a significant investment to give you more – more enquiries, more instructions, and more reasons to believe your properties are in the perfect place. Look out for further updates on our McDonald’s partnership and exactly what we’re doing in 2010 to deliver value to you. |
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McDonald’s TV Advert [qt:http://media.primelocation.com/content/tdpg/Easy_Win_Main_30sec_rev_Audio.mov 640 360] 1. BMRB Research 3, 2. FindaProperty.com Estate Agent Survey |
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