Keeping our audience Prime

Primelocation.com is in the midst of a high-end marketing campaign with one of the key goals being: keep the audience prime.

Maintaining brand loyalty is something that Primelocation.com has done exceptionally well: in August 2009, we discovered that 54% of Primelocation.com respondents have over 40% deposits – a 13% increase on the previous audience figures.

Primelocation.com continues to attract over 2 million unique users per month due to its investment in highly targeted marketing campaigns – which leads us neatly to the latest one.

New creative print advertisements have been developed for Primelocation.com and were launched over the summer. A variety of versions were created in order to target the UK country and city areas as well as the international sector.

The Primelocation.com print advertisements can be seen in targeted high-end monthly glossies as a full page insertion. The selected magazines are Vogue / Tatler / GQ / House & Garden / The London Magazine / Fabric / London Property News.

Source: Intellitracker

Source: My Home Life, July 2009